How fast food marketing gets you to buy junk (and how to fight back)
By Andrea Curtis
Fast food companies spend billions every year trying to get the attention of young people. You’re bombarded with marketing messages selling salt, sugar & fatty foods on TV, the internet, the street, even in school. Eat this! is an antidote to all that—a media and food literacy guide to decoding the big sell.
Free downloadable teachers’ guide
I’m working on a curriculum-based teachers’ guide to support educators who want to combine media literacy and food literacy in their classroom. Lots of ideas, questions and printables!
For more information about the issues involved listen to this interview I did with the good people of the Stop Marketing to Kids Coalition. Or check out my Twitter feed for news and views about fast food advertising to kids.
Eat this! How fast food marketing gets you to buy junk (and how to fight back) is just out from Red Deer Press. Watch here for news and more!
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The book is just out and people are talking about Eat this!
“Kids need to know the truth about junk food, and understand the millions of ways it’s pushed on them – everyday. Andrea’s fun and accessible book gives them the tools to fight back!”—Jamie Oliver, MBE, world-renowned chef and food campaigner